A Copywriter In Malaysia Muses
A Malaysian copywriter writes about the local marketing communications industry
Tuesday, January 31, 2012
Local marketers urged to raise online ads budget
In today's edition of The Star, it is reported that local businesses only allocate 1% of their ad budget for online media.
Tsk tsk.
Don't they realise the power of the internet yet? It's time for them to reexamine their marketing strategy.
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