Oh, I love this!
http://www.tambi.my/
It's an outright appeal by Malaysian, obviously Indian, comedian, Kavin Jay, to advertisers to feature more Indians in their ads.
'Manipulate us!', 'Exploit us' and 'Sell to us!' he says.
Brilliantly stereotype jokes aside, it's true that the Indians are seldom represented in the media (unless it's near Deepavali or election). It explores the problems of Malaysia's biased society in a very, very funny way. I hope the message is not completely lost on the viewers.
Created by Creative Juice (who also brought us my favourite Nandos Ads), this campaign (simply because I lack a better word to describe 'this nonsense') is cheeky and sassy, and I'm happy to say wholly local production!
No comments:
Post a Comment