Thursday, March 1, 2012

New Name Card

A doctor is the worst person to treat him or herself.

Likewise, a marketing person is the worst person to design her own collaterals.

I had to rope in the help of a fellow perfectionist to work on my new name card.

I started with this:


front




back



And after six rounds of editing, I had this:

front




back



And I'm still not happy.

But I have clients to meet, and cards need to be given, so it went to print.

As a marketing person, i know consistency is key to branding. But I have a feeling I'll change the design again the next time I print new cards.

So, do what I preach, but don't do what I do.